For manufacturers, importers, and distributors of medical devices, understanding the difference between CE and UKCA markings is vital. These marks signify compliance with specific standards and ensure the safety and efficacy of medical products in their respective markets.

Ashwagandha, known scientifically as Withania somnifera, is an adaptogenic herb traditionally used in Ayurvedic medicine where it is used to treat conditions including rheumatism, digestive issues, insomnia, and joint inflammation.

Marketing medical devices can be a challenge. The Advertising Standards Authority (ASA) and Committee of Advertising Practice (CAP) shape the rules for advertising in the UK, including what you can and cannot say about medical devices.